Personal Training
Austin Flugum
Education
B.S. Business Management, University of Northern Iowa
Meet the Trainer
Hi, I’m Austin Flugum, a NASM certified personal trainer. I love sharing my passion for fitness with others while doing everything I can to help people succeed in both life and fitness. I currently train clients 1-on-1 in person as well as online coaching.
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I am originally from New Hampton, IA. I grew up spending many summers near the river and have always loved the area. I graduated from the University of Northern Iowa in the spring of 2023 with a bachelor's degree in Business Management. I then purchased the Lansing Fitness Center in the fall of 2023. I now live in Lansing, IA while owning and operating the Lansing Fitness Center and I am excited to now offer my training services to the La Crosse area!
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I got into fitness right after high school. Not being in sports anymore, I needed something to strive towards physically. After working at a couple of gyms in college it became a huge passion of mine. I quickly realized my goals of becoming a personal trainer and owning my own gym.
Certification/Qualification
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​NASM-certified
Violeta Toteva
Meet the Trainer
Hi, I'm Violeta! I was born in Bulgaria, and am proud and happy to have been a part of the La Crosse community for many years. My hobbies are growing grapes, along with other fruits and vegetables and making wine from them with recently started distilling spirits.
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I like to challenge my clients while making our workouts fun and motivating. One of my proudest recent successes is with a young client who has lost 50 pounds over the past 10 months. He’s now focused on building strength and muscle while continuing to reduce body fat.
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What drives me most is seeing my clients light up when they accomplish something they never thought possible—whether it’s doing their first pull-up, push-up, or even a handstand. Watching their bodies and mindsets transform as they grow stronger, happier, and more energized is the most rewarding part of my work. Their initial frustration and desperation are replaced with confidence, excitement, and a renewed sense of purpose in becoming the healthiest version of themselves.
Certification/Qualification
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​Certified Personal Trainer
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Certified Glute Specialist
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Certified Nutritionist from ISSA (International Sports Science Association)
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20+ years of fitness and strength training
Training Offerings
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Personal Training -- minimum of 6 sessions for $285
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Package of 12 sesscions for $540
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Package of 20 sessions for $880
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10 week Glute Training (3 times a week) for $1200
*Group training (up to 3 in a group) will recieve a 20% discount of all packages
*Free initial assessment and body composition analysis as well as 20 minutues sample training session available
Jordan Halcom
Education
BS Exercise Science, University of Wisconsin-La Crosse
Meet the Trainer
Hi, I’m Jordan Halcom, a NASM-certified personal trainer with a deep passion for helping individuals reach their full potential. As a former college athlete for five years, I understand firsthand the dedication, discipline, and strategic training it takes to achieve fitness goals. Having been through personal training myself, I know the impact a well-designed program can have on strength, recovery, and overall well-being.
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My approach is all about personalization—whether you’re looking to build strength, recover from an injury, or improve overall fitness, I create individualized programs tailored to your unique goals and needs. I believe that fitness isn’t one-size-fits-all, and I’m committed to helping clients of all backgrounds and experience levels find what works best for them.
Certification/Qualification
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​NASM-certified
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5 years of college athletics
